Unfortunatly my friends tackle shop is closing because of this economy. Currently everything in his store is 50%. He has all kinds of soft plastics from compaines like zoom and bass assassin and berkley ect. He has spinnerbaits, crankbaits jerkbaits ect. ect.he also carries a selection of quality swimbaits. he has copies of the "bass bets 3" book for $10. A valuable tool for fishing new waters for the 1st time. He has a trout section and good salt water secton as well. The shop is Bills Bait and tackle in Norton ma. It is located at 199 west main street in Norton. Go in and look around and get yourself 50% off before he closes his doors.